Cherry's Game Lounge Has Launched the First Japanese Website for Online Gaming
The industry performance marketing subsidiary of Cherry Gaming’s, Game Lounge has confirmed the launch of their first Japanese affiliate website; JapaneseCasino.com (www japanesecasino com).
This was recently launched, the aim of the website is to produce the highest content and information for the Japanese online gambling consumers. The Game Lounge management has stated that it had spent several months researching the market, so that they could adapt their products to localised needs for Japanese digital customers.
Jonas Cederholm of Game Lounge diversion, commenting on the launch of the JapaneseCasino.com, stated that it is vital to give consideration to the Japanese market’s local needs, because it is very different from all the European markets. This project is to be handled by highly qualified Japanese marketers, Content Writers and designers, all of whom are highly experienced in the online casino industry. Mr Cederholm continued to say that they are proud that Game Lounge is the first European affiliate company, that will be professionally entered into the Japanese market an that they have very high expectations and that they will be able to grow quickly in this market.
As a division of Cherry Gaming, Game Lounge has in fact been tasked with the expansion of the firm’s marketing and player acquisition services, internationally. During August 2015 Game Lounge completed the acquisition of the UK and German affiliate network, InterClick, for a reported sum of €1.5 million.
